
What is Vital?
The journey of the Vital brand started in 2000 with the launch of Vital Greens, now known as Vital All-In-One. This name change reflects the formula's evolution beyond just greens - it's a complete multi-nutrient supplement packed with 78 essential ingredients, designed to meet all your daily nutritional needs in one powerful drink!
Why choose VITAL?
VITAL
AG1
GREEN VIBRANCE
PROUDLY AUSTRALIAN OWNED FOR OVER 25 YEARS
FORMULA HIDDEN BEHIND A PROPRIETARY BLEND
FULL TRANSPARENCY WITH LISTED INGREDIENTS
PACKED WITH 78 ESSENTIAL NUTRIENTS
EXPERTLY DEVELOPED BY NATUROPATHS 25 YEARS AGO
ECO-FRIENDLY WITH RECYCLED PACKAGING
AVAILABLE IN A VARIETY OF DELICIOUS FLAVORS
RIGOURLESSLY TESTED FOR IMPURITIES AND HEAVY METALS
Empowering health
In 2000, leading Australian naturopaths Stephen Sprada and Shane Sullivan recognized a shift in health awareness - from acute illnesses to chronic and lifestyle-related conditions.
Witnessing this change, they saw a need for greater empowerment and self-care among individuals.
Responding to this demand, they created Vital All-In-One. This innovative product was designed to give people more control over their health, equipping them with the knowledge and nutrition needed to support a vibrant, healthy lifestyle.
It's not what you eat - it's what you absorb

The Vital difference
Despite their clients taking various supplements, many weren’t seeing benefits, which Shane and Steven realized was due to poor absorption of tablet forms that needed breaking down in the gut.
This insight led them to develop a new solution - a comprehensive, easily absorbable powder supplement. This form is better because it bypasses the need for breakdown, allowing for immediate absorption and ensuring the body receives full nutritional benefits.

Developing the ultimate nutrient-rich formula
Driven by their commitment to research and evaluate a wide range of ingredients from across the globe, Shane and Stephen crafted what they considered the most effective health-boosting formula.
This complex, multi-nutrient formulation is optimized for superior absorption, ensuring that their clients receive the full benefits of every ingredient, helping to alleviate symptoms and prevent illness.